VIC ROADS - CAR REGISTRATION, selling


Buying or selling a second hand car is a complicated process. We’re not just talking about placing the ad or finding a car. Once a deal is agreed, the fun really begins! Transferring registration involves a number of steps. What better way to explain that sequence than with a simple animated explainer? We worked closely with the Vic Roads team to craft the script, develop the look and feel and then animate before outputing for distribution across digital channels.