carsales – Buy it. Sell it. Love it.

Campaign Overview

Buying or selling a car can feel overwhelming. Do you upgrade? Do you sell? Or just keep driving what you’ve got?

That’s where carsales’ new campaign — Buy it. Sell it. Love it.® — begins. Each story starts with an everyday challenge we all recognise, before flipping into the simple carsales solution: a fast sale, an easy transaction, or the joy of driving something new.

Our Role

Two Tractors partnered closely with the carsales in-house team from concept through to production and post-production. The collaboration was open and iterative, with ideas shared freely at every stage — the kind of creative process we thrive on. We delivered:

28 video assets across BVOD, social media and digital platforms

The Result

The finished campaign demonstrates what happens when creativity and production come together seamlessly. Each asset highlights the benefits of carsales — from reaching more buyers to enjoying an easier, more secure transaction.

For us, it’s a campaign we’re genuinely proud of. Not just for the craft on screen, but for the way it was made: collaboratively with the in-house creative team at one of Australia’s most recognisable brands.

At Two Tractors, we believe great work comes from great partnerships. This campaign is proof of that — and a reminder that you’re going to love working with Two Tractors.