the athlete's foot back to school tvc

Back to School is such an important event on the retail calendar and each year we work with The Athlete’s Foot to create a TVC promoting their vast range of formal and sports shoes for school. In addition we jam pack the creative with key features and benefits that all support TAF’s position as the experts in fit. This TVC introduces The Athlete’s Foot concierge and the flexible shopping methods rolled out by The Athlete’s Foot to make it even easier for customers to get fit their own way.
With Covid 19 locking down production in Melbourne, we filmed in Sydney with the wonderful people at Short Play, before tackling post production in our Melbourne studio.

Creative: Two Tractors
Production: Two Tractors / Short Play